PepsiCo MENA has announced the launch of the PepsiCo Social Impact Competition in partnership with Wamda for MENA-based social startups. The competition aims to promote, reward, and celebrate social startup enterprises from the Arab world that deliver profitability in a sustainable way. Participating startups should develop innovative solutions with a ‘triple bottom line’ to extend beyond profitability and include social responsibility and environmental impact.

Applicants must be operational startups from MENA that can demonstrate a positive, quantifiable, and sustainable social impact related to one of three pillars of sustainability; health and wellness, environmental sustainability or talent development. Applications are now open, with prizes going up to 20,000 USD.

Deadline for applications is on October 15, 2016. Applications will be screened by a jury of regional experts and assessed according to their business potential, social impact, scalability, team strength and quality of deliverables.

In November, 10 finalists will be selected to participate in the competition and receive training, coaching, and feedback from the Wamda team throughout the process. They will be required to pitch their businesses to a panel of distinguished judges and an audience of business professionals in the final round, which will take place at AMWAJ 2016, an international sustainability and entrepreneurship forum, initiated by Revolve and PepsiCo under the patronage of HRH Prince Hassan of Jordan on November 28-29, 2016 in Amman.

For further information on the competition and for details on how to apply, please visit the microsite.