UAE-based healthtech startup uMore has raised $120,000 from TheVentureCity accelerator, an international venture acceleration programme built by Laura González-Estéfani, Facebook’s former head of growth, mobile and partnerships for Latin America. uMore is the first UAE-based startup to join the accelerator's product-led growth programme.

Founded in December 2020 by Maria de Freitas, uMore is a digital health screening and recommendation platform that uses machine learning and digital phenotyping to offer users accessible and personalised mental health care. Since its launch, it has over 3000 users and clams that early users show improvements within just two weeks of usage.

"We are very excited about the opportunity that TheVentureCity gives us, not only to validate our work but also to scale at super-sonic speed," said de Freitas, co-founder and CEO of uMore. "We invest in experiences to drive growth, and we prioritise impact over effort. We believe that together with TheVentureCity's global community of best-in-class, technology-focused mentors, the sky is the limit."

TheVentureCity is uMore’s first international investor, the startup’s current investment round is ongoing.

”We are excited to partner with Maria and her team, investing their first ticket and getting to work with them closely on the first few months of their journey. In uMore, we’ve found a great executional team that has shown relevant early traction and is committed to a mission in a market, mental health care, we deeply care about. We can’t wait to see what’s next for uMore,” said Fernando Dal Re Olleros, VP product-led growth programme of Europe Middle East and Africa at TheVentureCity.